The word “presentation” does not equal single slides or slide decks – or the delivery skills when showing these slides. We use the word presentation in its widest definition – the whole presentation landscape: formal presentations and informal presentations to internal or external audiences, presentation documents and slideuments, small workshop presentations and keynote addresses, corporate presentation templates and single slide decks, using flipcharts and whiteboards or graphic recording.
“Presentation” means the story, the structure, the content and the planning and the actual delivery – as well as the design.
For us – “presentitude” is a state of mind when approaching presentations. Only a story – however great – won’t do, regardless on how well it attracts your heart. Your communication also needs to attract the brain to be successful. A successful presentation needs to combine the story with facts.
Even if you start out with creating a new, empty slide template – you need to build a foundation to facilitate an easy combination of facts and story (do you have templates that are suitable for creating a visual story?).
So, regardless of where in the presentation landscape you are – you need to have the right presentitude; to attract both hearts and brains and combine story with facts.